EXPLORE BY TYPE

THE BEST VALUE GEAR, BATTLE TESTED FOR SALTWATER RELIABILITY

REELS

Spinning, overhead & electric

RODS

Spinning, overhead & surf

COMBOS

Spinning & overhead

LINE

Braid, monofilament & leader

ACCESSORIES

Rod & reel care

REELS

Spinning, overhead & electric

RODS

Spinning, overhead & surf

COMBOS

Spinning & overhead

LINE

Braid, monofilament & leader

ACCESSORIES

Rod & reel care

FILMS

Sit back, relax, and immerse in the stories of Australia and New Zealand’s most captivating saltwater fisheries.

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FEATURED RELEASES

NEVER BE LIMITED BY YOUR EQUIPMENT

SPINFISHER VII

60 years of saltwater domination

PREVAIL APEX

Premium surf rods

SQUALL II LEVER DRAG

Lightweight graphite body

REGIMENT BLACK OPS III

Ready for duty

FIERCE IV

Value reels and combos

HOOKER ELECTRIC

Iconic PENN International, now in electric

REGIMENT BLACK OPS III

Ready for duty

SPINFISHER VII

60 years of saltwater domination

PREVAIL APEX

Premium surf rods

SQUALL II LEVER DRAG

Lightweight graphite body

FIERCE IV

Value reels and combos

HOOKER ELECTRIC

Iconic PENN International, now in electric

SLAMMER FAMILY

TRIPLE HEAVY HITTERS, DESIGNED TO PUSH THE LIMITS

SLAMMER REELS

Built to conquer

SLAMMER RODS

Powerful, lightweight, durable

SLAMMER BRAID

Premium quality, made in Japan

SLAMMER REELS

Built to conquer

SLAMMER RODS

Powerful, lightweight, durable

SLAMMER BRAID

Premium quality, made in Japan

VIDEOS, ARTICLES & ADVICE

CAST YOUR LINE INTO OUR FEATURED STORIES

HOW-TO-SERIES

EASY REEL MAINTENANCE

You’ve just returned from a day’s fishing, what should you do with your rod and reel to keep them in tip top shape and ready for next time?

LEARN MORE
REVIEW

AUSTRALIA vs NEW ZEALND FISHING COMP

Having spent a fair bit of time across the ditch lately, The Captain had learned a few tricks from our Kiwi mates. So, they thought it was time to stage an Australia vs NZ fishing competition against local gun, Sam Connolly.

WATCH
FILM

MOTIVATION. A FATHER & SON STORY

A father and son duo with a burning passion for saltwater fishing, Vic & Zane spend their lives on the water for both work and leisure.

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HOW-TO VIDEO

STICKBAITING TECHNIQUES

Experienced angler Josh Bryunzeel, shares his invaluable knowledge to help you improve your stickbaiting technique & set more hooks next time you’re out on the water.

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FILM

SEND IT WIDE

If you’re a saltwater warrior like the Smith Brothers who fish to provide, come on this adventure as we head off the Central Queensland coast in search of big red reef fish with the Spinfisher VII.

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FEATURES EXPLAINED

AUTHORITY TECH

Sam from PENN Fishing runs you through the full list of features that make PENN Authority the number one choice for saltwater anglers.

WATCH
HOW-TO-SERIES

EASY REEL MAINTENANCE

You’ve just returned from a day’s fishing, what should you do with your rod and reel to keep them in tip top shape and ready for next time?

LEARN MORE
FILM

MOTIVATION. A FATHER & SON STORY

A father and son duo with a burning passion for saltwater fishing, Vic & Zane spend their lives on the water for both work and leisure.

WATCH
REVIEW

AUSTRALIA vs NEW ZEALND FISHING COMP

Having spent a fair bit of time across the ditch lately, The Captain had learned a few tricks from our Kiwi mates. So, they thought it was time to stage an Australia vs NZ fishing competition against local gun, Sam Connolly.

WATCH
HOW-TO VIDEO

STICKBAITING TECHNIQUES

Experienced angler Josh Bryunzeel, shares his invaluable knowledge to help you improve your stickbaiting technique & set more hooks next time you’re out on the water.

WATCH
FILM

SEND IT WIDE

If you’re a saltwater warrior like the Smith Brothers who fish to provide, come on this adventure as we head off the Central Queensland coast in search of big red reef fish with the Spinfisher VII.

WATCH
FEATURES EXPLAINED

AUTHORITY TECH

Sam from PENN Fishing runs you through the full list of features that make PENN Authority the number one choice for saltwater anglers.

WATCH
JOIN THE BATTLE @PENNFISHING_ANZ

COMMUNITY

Connect, Follow, Share & Learn.

#LetTheBattleBegin